Difference between revisions of "Out-of-vehicle experience"

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===Attractive and more secure waiting areas===
 
===Attractive and more secure waiting areas===
 
* Studies suggest that time spent waiting for a transit vehicle is considered more costly by the patron than in-vehicle time; however, this can be mitigated by improvements to the waiting area, i.e. good lighting, protection from the elements and a comfortable place to sit.
 
* Studies suggest that time spent waiting for a transit vehicle is considered more costly by the patron than in-vehicle time; however, this can be mitigated by improvements to the waiting area, i.e. good lighting, protection from the elements and a comfortable place to sit.
* “Effects of Pedestrian Improvements on Transit Ridership and Customer Satisfaction” http://rns.trb.org/dproject.asp?n=27843
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* [http://www.its.ucla.edu/research/EPIC/Appendix%20A.pdf| Institute of Transportation Studies University of California, Berkeley. "The Effects of Out-of-Vehicle Time on Travel Behavior. 2006.]
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===Improvement to the quality of pedestrian network===
 
===Improvement to the quality of pedestrian network===
 
* Virtually all transit riders are pedestrians at some point in their trip. So the quality of the pedestrian network -- principally sidewalks and safe road crossings -- strongly influences the ability of travelers to access transit stops and then their willingness to use transit. Factors include the very existence of sidewalks, their connectivity in a useful network, and whether or not residents feel safe using them.
 
* Virtually all transit riders are pedestrians at some point in their trip. So the quality of the pedestrian network -- principally sidewalks and safe road crossings -- strongly influences the ability of travelers to access transit stops and then their willingness to use transit. Factors include the very existence of sidewalks, their connectivity in a useful network, and whether or not residents feel safe using them.

Revision as of 23:02, 13 February 2012

Background

Certain low cost strategies, such as real-time arrival and routing information, attractive waiting areas, universal fare media, marketing/perception influence, and other low-cost measures can cost-effectively increase ridership by improving the transit experience.

Introduction

The out-of-vehicle waiting experience plays a critical role in an individual’s willingness to use transit for their traveling needs. A pleasant walk to and wait at a transit stop can add value to the transit experience, while time spent in a dirty, loud or unsafe environment is perceived to be much more costly that time spent in-vehicle (source)

Strategies

Real-time arrival and routing information

Attractive and more secure waiting areas

Improvement to the quality of pedestrian network

Universal fare media

Marketing